MARCH 2015 MAILER
assisted in photo art direction / assisted in design / executed typography
DRESS OBSESSED SWEEPSTAKES
Dressbarn teamed up with The Oprah Magazine for a sweepstakes that would jet 2 lovely ladies to New York City for a day filled with fashion and free dresses. The dresses would be handpicked by our Style Director from the DRESSBAR. The design was kept minimal and clean so the message could be hero.
design / typography / art direction
GET YOUR DRESSS ON EVENT
This event fell right after the launch of DRESSBAR. This was an opportunity to get customers to come in and see all the new dresses by the guest designers of dressbarn.
design / typography / art direction
GIRLS DAY OUT EVENT MATERIALS
Dressbarn often has localized events out their many store locations and for this particular event, a Celebrity Stylist was going to be making an appearance at one of their stores. The purpose of this event was for women to simply come out to shop and be pampered before Mother's Day. The pattern in the design was one of the "new" signature prints from Dressbarn's in-house design team. This pattern set the tone for a bright and playful theme.
design / typography / art direction
